Pick by your business size and needs — all fully custom, designed just for you, never templated.
Design tuned from a reference · 1 revision
SEO baseline — found by business name
Design tuned from a reference · 2 concepts · 3 revisions
SEO strong — ranks for many keywords
Design from zero, no reference · 5 revisions
SEO very strong — owns your local keywords
Design a system built to scale · customisable per department · unlimited revisions
SEO maximum — owns the whole category
Every detail side by side — pick what fits your business.
| Feature | Starter8,000.- | Business20,000.- | PopularPremium50,000.- | Enterprisefrom 100,000–200,000.- |
|---|---|---|---|---|
| Choosing the right fit | ||||
| Best for | A single shop with simple, stable content | Several services, wanting to rank for many keywords | Brands where the website is the face of the business | Anything past 30 pages — a hundred treatments or products, multiple branches, or 3+ languages |
| Things that can get their own SEO page | — | Roughly 5–10 services | Roughly 15–30 services | Unlimited — every treatment, product and article gets a page |
| Design — where tiers truly differ | ||||
| Design approach | Design adapted from your chosen reference | Design adapted from your chosen reference | Designed from scratch | A design system — add a treatment, product or branch later and every page still reads as one brand, while each department or branch can still look like itself |
| Design concepts to choose from | 1 concept | 2 concepts | 2 concepts | 3 concepts |
| Design revisions | 1 round | 3 rounds | 5 rounds | Unlimited* |
| Site structure | ||||
| Website type | Landing, 1 page | Multi-page (up to 10) | Multi-page (up to 30) | 100+ pages |
| Languages | 1 language | 2 languages | 2 languages | Multilingual (3+) |
| Responsive (mobile) | ✓ | ✓ | ✓ | ✓ |
| Contact form | ✓ | ✓ | ✓ | Advanced forms, e.g. multi-step assessments/screening |
| LINE chat button + form to email | ✓ | ✓ | ✓ | ✓ |
| LINE / phone buttons | ✓ | ✓ | ✓ | ✓ |
| Google Maps | ✓ | ✓ | ✓ | ✓ multi-branch |
| Gallery (lightbox) | ✓ | ✓ | ✓ | ✓ |
| SEO & marketing | ||||
| SEO | Basic (meta/OG) | + sitemap, schema, LocalBusiness | + hreflang, performance tuning | Enterprise SEO, per dept/branch |
| SEO power (content + internal links) | Limited — one page, little content, no internal links | Strong — many pages linked together | Very strong — deep content, links across the site | Highest — whole network linked |
| Google ranking goal | Found by shop name | First page for service + area e.g. "massage huai khwang" | First page, many services & areas Thai + English | Own the whole category per dept/branch |
| AI Search ready — get found & recommended by ChatGPT / Gemini | ✓ | ✓ | ✓ | ✓ |
| Google Search Console + sitemap submission (Google/Bing) | ✓ | ✓ | ✓ | ✓ |
| Social links + rich share cards (Open Graph) | ✓ | ✓ | ✓ | ✓ |
| Google Business Profile | — | optimised free | optimised free | Optimised per branch |
| Analytics (GA4) | — | ✓ | ✓ | ✓ + monthly report |
| Handover & after launch | ||||
| You own it & can edit | ✓ | ✓ | ✓ | ✓ |
| Source files delivered | ✓ | ✓ | ✓ | ✓ |
| Self-edit CMS (admin) | Text / images | ✓ full | ✓ Git CMS | ✓ Git CMS + team roles |
| Free content edits after launch | First 14 days | First 30 days | First 90 days | As agreed in your contract |
| Bug-fix warranty | 3 months | 6 months | 1 year | 1 year |
| First-year care (included in build) | Essential Care free | Standard Care free | Premium Care free | Enterprise Care free |
| Business email @yourbrand | 1 email | 3 emails | 5 emails | Unlimited (forwarding) |
| Delivery time | ~1 week | ~2 weeks | ~4 weeks | 6–12 weeks |
| Total cost — nothing hidden | ||||
| Build cost, one-time (excl. VAT) | 8,000.- | 20,000.- | 50,000.- | From 100,000–200,000.- |
| Year 1: only domain + hosting + SSL on top | 1,000.-/yr | 1,000.-/yr | 1,000.-/yr | 1,000.-/yr |
| Year 2 on — yearly care (domain + hosting included) | 2,000.-/yr | 3,500.-/yr | 5,000.-/yr | from 10,000.-/yr — unlimited content edits |
| Choose this plan | Choose this plan | Choose this plan | Book a scope call | |
One-time build cost, fixed and clear — first-year care is included in every package. In year 1 you only add domain + hosting + SSL at 1,000.-/yr; from year 2 the care plan renews from 2,000.-/yr (domain and hosting included). Nothing hidden. Every build includes a Brand Guideline (colours + fonts) and source files handed to you.
Prices exclude 7% VAT · *unlimited revisions within the agreed scope
Enterprise isn't decided by branch count but by depth of content — a single location can absolutely be an Enterprise build.
We'll assess whether your project really needs Enterprise — if Premium is enough, we'll tell you straight.
No matter the package, every Pann site ships with these as standard.
Year 1 is already included in your build (you only add domain + hosting + SSL at 1,000.-/yr) — from year 2 the plan below renews, domain and hosting included. No hidden fees.
*Unlimited edits within the existing site structure — new pages or features are add-ons · Year 1 of every plan is included in the build — payments start from year 2 · switch tiers or cancel at each renewal · Want full Google Workspace email? We set it up free — you pay Google directly.
Add only what you need — each is quoted clearly on top of your package.
Two routes — use an off-the-shelf system that fits and we set it up, or have us build one that belongs to you.
| Booking type | Best for | Setup |
|---|---|---|
| 1:1 appointments | Clinics · dental · physio · kids clinics · spa · massage · salon · nails-lash-brow · vet-grooming | 2,000.- |
| Class booking (seats + packages) | Fitness · gyms · pilates · yoga · class studios | 2,000.- |
| Time-slot / capacity | Onsen · sauna · workshops · tours & activities | 2,000.- |
| Overnight (check-in/out) | Stays · villas · homestays · pet hotels · retreats | 2,000.- |
| Table reservation | Restaurants · bistros · bars & lounges | 2,000.- |
| LINE / walk-in | Cafés · small shops · builders-interior · real estate (consults) | 0.- |
* One-time setup fee — we help you pick the system that fits your business. Any monthly fee for the system is paid directly to the provider · LINE MINI App (automated booking inside LINE) is custom, quoted per case.
The system is yours and lives on your own site — no monthly platform fee, no commission on bookings, and no third-party brand standing between you and your customer.
The price is agreed in full before we start — no surprises · From year two it’s folded into your annual website care plan, not billed separately.
See it running — the rental booking system we built for Mae Sot EV→
You always know where the project stands — no hidden costs.
We discuss your needs, audience and preferred style, then propose a direction and price.
We design the look first and refine it within your package's revision rounds until you're happy.
We code the real site, add content and SEO, and connect LINE/social.
Go live, hand over source files, show you how to use it, and support per your package.
You don't need all of it — whatever's missing, we'll fill in. Send it over on LINE, no need to format anything.
Business details (address · Google Maps pin · phone · opening hours) · services and prices · contact channels and social · real photos of the business
Original logo files · what sets you apart · real reviews or before-and-after shots · 2–3 reference sites you like
Existing domain · Google Business Profile · second-language content · your current website
No good photos, unsure what to write, or no logo yet? Start anyway — we'll source images, write the copy and guide the logo · and when the project begins we'll send a full checklist so nothing slips through.
It isn't decided by branch count but by depth of content. Premium suits a business with under ~30 pages' worth to say. Enterprise is for when treatments, products or services are numerous enough that each deserves its own SEO page — or when there are multiple branches, departments, or three-plus languages.
The most valuable part of Enterprise is the design system that scales: add a treatment or branch later and all 400 pages still read as one brand, no new design commission. Plus CMS permissions per department, multi-step screening forms, a named account manager, and warranty for the life of your care contract.
Starter ~1 week, Business ~2 weeks, Premium ~4 weeks — counting from when the deposit is paid, scope is agreed, and your content is ready.
Yes. Every package hands over the source files — the site is yours to edit or move anywhere. We never lock you in.
Yes, on every package — a management screen lets you edit text, images and promotions yourself, no code needed: Starter edits text/images · Business and Premium edit everything (add promos/articles too) · Prefer hands-off? Yearly care plans include an editing quota handled by our team.
The build is one-time and includes your first year of care on every package — in year 1 you only add domain + hosting + SSL at 1,000.-/yr. From year 2 the yearly care plan starts at 2,000.-/yr, covering domain, hosting, email and upkeep at your plan level. We host on low-cost static infrastructure, so it stays cheaper than typical WordPress hosting.
Typically 50% up front and the balance before launch — adjustable by agreement, and larger projects can be staged by phase. Prices exclude 7% VAT; a tax invoice is available on request.
Yes, and there are two routes. If an off-the-shelf system already fits your business, we choose it and set it up for 2,000 THB (the monthly system fee goes to that provider). If nothing on the market really fits, we build the whole system for 5,000–20,000 THB — it belongs to you, with no monthly fee and no commission on your bookings · Most businesses are fine starting with a LINE booking button.
Free consult, clear quote within 24 hours. Tell us about your business and we'll propose a direction.